Interview at Marketing Voices on Peer Influence

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I was interviewed by Jennifer Jones at Marketing Voices on Social Influence Marketing recently. You can view the video clip below. 



I delve into how marketers should best use peer influence to their advantage and where I have seen peer influencers have the greatest impact.

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This page contains a single entry by Shiv Singh published on July 19, 2008 3:37 PM.

Does MySpace have the most valuable audience? was the previous entry in this blog.

Companies need Social Media Czars is the next entry in this blog.

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